About the Designer
Ale O | Bespoke and Sustainable Luxury
Voted as one of the most promising design houses to launch in 2018, Ale O Moda has established itself with accessible modernity, and catered to the urban feminine. Desired and sought after by women who demand not only unique pieces, but looks that will last. Each collection offers stand alone classics by maintaining an ethos of high quality and consciously driven coordinates that withstand the test of time.
Fade to Light Fashion Show
Ale O Launches
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Best Emerging Designer
2019 Fade to Light
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Ale O Brick and Mortar opens
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Ale Oyervides
The designer and CEO of Ale O Moda, Alejandra Oyervides, heralds from Monterey, Mexico; Mexico’s industrial and economic powerhouse. Raised in a city that covets a culture of green spaces and modern art museums, not unlike Portland, Oregon, Oyervides uses her multi-cultured heritage with a keen eye for minimalism.
The designer sees the beauty in simplicity and because of this, is inspired by geometric and asymmetric designs. Ale O pieces are relaxed while offering a bold presence of unpretentious style.
Alejandra launched the Ale O Moda label at Fade to Light in Fall 2018: A Multi-Dimensional Fashion Experience. During its 2018 show Ale O Moda was quickly selected to show again in the FashioNXT 2018 fashion show; competing with six fellow PNW designers for the title of Best UpNXT Emerging Designer.
Ale O not only won the 2018 title, but was also awarded with two recognitions, one from the juried FashioNXT panel of judges, and one for the coveted People's Choice Award.
